Company

12 year old, 50 person, venture-backed startup, with “haptics” (3D virtual touch) and 3D freeform CAD/CAM products. $5M revenues, over 5,000 units sold, over 60% international sales, unprofitable, negative cash flow.

Challenge

Turnaround the company to be profitable and cash flow positive. Develop a new business to scale.

Solution

Cut unprofitable product lines, changed distribution strategy, realigned personnel, renegotiated leases, developed new scan/design/fabricate end-to-end solutions, recapitalized, established bridge loan – became profitable and cash flow positive within 90 days. Started new digital dental business, grew revenues to over $15M in less than 4 years. Raised $12M venture funding. Sensable was sold to 3D Systems (NYSE: DDD) 2013.